Topic Over­view 2019

DIGI­TAL MASS COM­MU­NI­CA­TI­ON

Dou­ble your digi­tal mar­ke­ting suc­cess in three easy steps

Digi­tal mass com­mu­ni­ca­ti­on has trai­ned our selec­tive per­cep­ti­on like a mus­cle and made it much more power­ful. Intui­tively, we dele­te ever­ything that is not important to us with just one click. Not only when Melis­sa from Ire­land once again has a spe­cial offer. We also dele­te the pro­vi­ders for which we have opted-in …

POSI­TIO­NING

Re-posi­tio­ning for a new com­pe­ti­ti­ve edge

Every com­pa­ny has the time to adapt to cur­rent mar­ket deve­lop­ments in good time. Many pro­mi­nent examp­les of once suc­cess­ful com­pa­nies have pro­ven time and again that a lack of adap­ta­bi­li­ty quick­ly leads to a decli­ne in sales. As a coun­ter­mea­su­re, it is not enough just to moder­ni­ze the pro­duct ran­ge …

MAR­KE­TING ANA­LY­SIS

Miti­ga­te risks with fact check

The fact check helps to avo­id sales slumps and make fact-based decisi­ons with a self, custo­mer and com­pe­ti­ti­on ana­ly­sis. The basis for this is a pro­ven infor­ma­ti­on archi­tec­tu­re that is fle­xi­b­ly adap­ted to the situa­ti­on in your indus­try. The first pha­se is a struc­tu­red over­view of the cha­rac­te­ris­tics of your pro­duc­ts …

LEA­DERS STRA­TE­GY DEVE­LOP­MENT

Com­bi­ne strengths with stra­te­gy mode­ra­ti­on

No one knows your busi­ness bet­ter than you do. Through stra­te­gic mode­ra­ti­on and a sys­te­ma­tic approach, we sup­port your team in quick­ly get­ting ans­wers to important ques­ti­ons in a nuts­hell. What often lacks the time in day-to-day busi­ness, com­ple­te trans­pa­ren­cy is now crea­ted in a short time …

VIDEO MAR­KE­TING

B2B sales movies are the bet­ter sel­ler

No one knows your busi­ness bet­ter than you do. Through stra­te­gic mode­ra­ti­on and a sys­te­ma­tic approach, we sup­port your team in quick­ly get­ting ans­wers to important ques­ti­ons in a nuts­hell. What often lacks the time in day-to-day busi­ness, com­ple­te trans­pa­ren­cy is now crea­ted in a short time …

APPEARAN­CE

Cor­po­ra­te design increa­ses media effi­ci­en­cy

What had beco­me the reli­gi­on of the adver­ti­sing indus­try some 20 years ago is today often neglec­ted in digi­tal mass com­mu­ni­ca­ti­on, despi­te the high pre­d­ato­ry com­pe­ti­ti­on. Cor­po­ra­te design, the visu­al appearan­ce of a com­pa­ny, one of the most important fac­tors for media effi­ci­en­cy and reco­gni­ti­on …

LEAD GENERA­TI­ON

Lead con­ver­si­on increa­se signi­fi­cant­ly

Ever­yo­ne gets angry, but almost ever­yo­ne does it: spend a lot of money on new leads. Yet, what comes back to the suc­cess rate after the first con­tact is often more than disap­poin­ting. Not infre­quent­ly also an image dama­ge for the own enter­pri­se. Becau­se with today’s tech­no­lo­gi­cal pos­si­bi­li­ties, every e-mail is auto­ma­ted …

SALES PRO­MO­TI­ON

Sales pre­cisi­on with mar­ke­ting com­mu­ni­ca­ti­on

Mar­ke­ting com­mu­ni­ca­ti­on is a pre­ci­se instru­ment for achie­ving above-average respon­se rates, even with com­plex tar­get groups. Unfor­tu­n­a­te­ly, it is often misun­ders­tood becau­se of its name, becau­se most peop­le use the term “mar­ke­ting” as “adver­ti­sing”. The word mar­ke­ting comes from “adap­ting to the mar­ket” …

VER­TI­CAL INDUS­TRY COM­MU­NI­CA­TI­ON

Ver­ti­cal stra­te­gies unlock new sales poten­ti­al

An old mar­ke­ting say­ing says: “Do not sell the custo­mer what you have. Ask him what he real­ly needs. “And to real­ly under­stand what custo­mers need, it’s worth rai­sing the glas­ses and loo­king at the chal­len­ges of their indus­try with their eyes. Becau­se your pro­duct may be the same for all custo­mers, or …

SALES PSY­CHO­LO­GY

Typo­lo­gies influ­ence purcha­sing decisi­ons

What sounds like mani­pu­la­ti­on is based on sci­en­ti­fic fin­dings that made head­lines in the adver­ti­sing indus­try more than 20 years ago and are more rele­vant today than ever befo­re. It’s not about mani­pu­la­ti­on, it’s about under­stan­ding a per­so­na­li­ty. If you know the per­so­na­li­ty struc­tu­re and the values of a per­son …

MAR­KE­TING AUTO­MA­TI­ON

Sales auto­ma­ti­on with intel­li­gent CRM tuning

The digi­tal trans­for­ma­ti­on does not stop in custo­mer acqui­si­ti­on. By using the right com­pon­ents, custo­ma­ry CRM sys­tems can be upgraded to an effec­tive con­trol instru­ment in B2B custo­mer acqui­si­ti­on. But this is not the typi­cal offer of mar­ke­ting auto­ma­ti­on plat­forms, but a fle­xi­ble packa­ge with intel­li­gent func­tions …

CRM DIS­TRI­BU­TI­ON SYS­TEMS

CRM-Basis Check for good custo­mer rela­ti­ons

Unfor­tu­n­a­te­ly, this CRM phe­no­me­non is not uncom­mon: many com­pa­nies afford signi­fi­cant licen­se fees for CRM sys­tems each month, but they are far from using the tech­no­lo­gi­cal pos­si­bi­li­ties. What is spent for nonu­se is bet­ter invested in con­fi­gu­ra­ti­on and trai­ning. Employees often can not hand­le it pro­per­ly …

Our ser­vice group

Our ser­vice group

We are many.

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We are many.

Or only one.

Get exac­t­ly the right expert for your goals – or access more than 500 employees from all are­as of com­mu­ni­ca­ti­on in inter­na­tio­nal roll­outs.

Get exac­t­ly the right expert for your goals – or access more than 500 employees from all are­as of com­mu­ni­ca­ti­on in inter­na­tio­nal roll­outs.

Call now

+49 8806 69 59 321

hallo@movingpeoplegroup.de

Call now

+49 8806 69 59 321

hallo@movingpeoplegroup.de

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Topic over­view 2019

Mar­ke­ting Blog

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Topic over­view 2019

© 2019 MOVING PEOP­LE GROUP | Stau­see­stras­se 3 | 86923 Fin­ning | Ger­ma­ny
Pho­ne +49 8806 69 59 321 | Fax +49 8806 69 59 326 | hallo@movingpeoplegroup.de

All rights reser­ved |  Coo­kiesAGB  |  Inprint  |  Data pro­tec­tion
© 2019 MOVING PEOP­LE GROUP
Stau­see­stras­se 3 | 86923 Fin­ning
Ger­ma­ny
Pho­ne +49 8806 69 59 321
Fax +49 8806 69 59 326
hallo@movingpeoplegroup.de

All rights reser­ved (Owner)
Coo­kies
AGB
Inprint
Data pro­tec­tion