The fact check helps to avoid sales slumps and make fact-based decisions with a self, customer and competition analysis. The basis for this is an information architecture that is flexibly adapted to the situation in your industry. In the first phase, a structured overview of the characteristics of your products and the performance of your company is created, which is directly related to the evaluation of the most important competitors. In addition to classic searches, web crawlers are also used to gather information, which search the Internet nationally or internationally for information that can not be found immediately via search engines. At the same time, we retrieve current market research data on the product and industry environment and compare the results with your individual market situation. In the subsequent target group research, all qualified information about the market development, the competition and the expectations of your customers are summarized in an overall analysis and provided on the basis of a clear whitepaper documentation.